Thursday, October 22, 2020

Facebook’s ad chief thankful for boycotts in July #StopHateForProfit @ceverson @facebook

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Facebook’s ad chief talks ad boycotts

Facebook’s Carolyn Everson said she was “thankful” for a push for the company to make changes, prompted by a boycott that caused a slew of advertisers to temporarily pause spending on the platform in July. 

Facebook global ads chief Carolyn Everson said the summer of 2020 was the most difficult summer she’s had in her professional career, but that she’s thankful for way the the advertiser boycott in July has forced the company to address hate speech more aggressively.

“It was a very rough summer, the most difficult summer I’ve ever had professionally for sure, but sometimes through those most difficult moments you understand what really matters, and actions matter,” she said. “I’m thankful for the push we got because I think it’s making us better.”

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